John Kempf founded Advancing Eco Agriculture (AEA) in 2006 with a vision to restore soil and plant health through a whole-systems approach. By focusing on the natural relationship between soil biology and plant vitality, AEA’s methods create immediate value for farmers - reducing or even eliminating the need for pesticides and synthetic fertilizers while strengthening yields and crop performance.
Nearly two decades on, AEA has grown into one of the most respected agronomy companies in the regenerative agriculture movement. Their work blends consulting, organic-compliant products, and precision agriculture technologies to create tailored crop plans that respond to the unique realities of each farm. With regional farm services teams, AEA provides hands-on support throughout the growing season, making timely recommendations based on field observation, soil and tissue analysis, and real-world data.
Their approach consistently leads to healthier soils, more resilient plants, and stronger farm businesses. Farmers partnering with AEA report higher productivity and improved crop quality, along with greater financial security from reduced input costs and long-term system resilience. It is this combination of ecological renewal and farm-level profitability that truly distinguishes AEA.
At the heart of the company remains its founder. John Kempf is widely recognized as a pioneer and educator in regenerative agriculture, known for his ability to translate complex plant science into practical steps that farmers can apply. Through his leadership, AEA has become a trusted partner to thousands of growers across millions of acres, while also inspiring a wider audience through education, research, and the Regenerative Agriculture Podcast.
Ecological, Social, and Economic Stewardship Practices
Ecological Stewardship:
- AEA's agricultural products are predominantly organic-compliant, with 100% of them derived from natural plant and rock materials.
- Products are specifically formulated to enhance soil health by stimulating microbial activity, allowing plants to more effectively absorb the essential minerals and nutrients that occur naturally in the soil.
- By improving soil health, AEA’s products promote: superior water retention, smart tillage practices and encouraging green cover on fields throughout much of the year.
- Farmers adopting AEA’s regenerative practices are reducing their reliance on synthetic chemicals, leading to healthier ecosystems and more sustainable agriculture. Through precision fertilizer application, this system significantly lowers nitrogen usage—an essential step in curbing greenhouse gas emissions.
- AEA's agricultural products are predominantly organic-compliant, with 100% of them derived from natural plant and rock materials.
Social Stewardship:
- AEA is an active member in many regenerative agricultural farming associations.
- John Kempf as well as AEA agronomists provide free content, consulting, and educational material to the public. Growers can access information on regenerative approaches to agriculture as well as material that supports those transitioning from conventional to organic farming systems.
Economic Stewardship:
- 90% of AEA products are sold directly to farmers and through wholesale channels.
- Ingredients are primarily derived from rock or plant sources, with nearly all of them sourced domestically from the United States. A select few minerals are responsibly sourced from Canada.
- In 2024, AEA took a bold step to accelerate growth by launching a regenerative funding initiative. Through this innovative move, AEA raised capital via crowdfunding, with over 500 passionate supporters who believe in the vision and products of AEA.
